A financial technology start-up, Wealth Access aggregates data and creates efficiencies for financial planners and wealth managers. They are a dedicated crew with an incredible product, but little time to spend on marketing and front-end design. The challenge was to create a brand that established credibility and ensued trust.
Circa developed initial branding that includes the logo mark, fonts and tone. Printed marketing materials, such as brochures, flyers, case studies, signage, and banners, were designed. Digital media like microsites, e-newsletter templates and pitch decks were created to assist the sales team. We handled art direction for the website, assisting with content strategy and establishing a cohesive tone.